The Green Notebook

This article was inspired by a recent event that I attended, The Northwest Event Show. A friend of mine works for the company that hosts the event and I was

With the number of green businesses growing and 92% of survey respondents reporting that sustainability spending is increasing at their organization, it’s never been more important to implement green marketing.

One of the best ways to manage your workload and energetic capacity is in the form of boundary setting. There are both internal and external boundaries, and an important part

Even if you’ve got a big sticker on your postbox telling people that you don’t want to receive junk mail, you can still receive a lot of unwanted flyers. Here’s

When you hear the phrase ‘Carbon Footprint’ you likely think of all those activities that produce carbon – such as flying, driving, or turning on your air conditioning all day.

Whether you’re new to the world of green marketing or you’ve been learning about it for a while, you might have noticed there are some common misconceptions about green marketing.